# SkillsPassport — Career Guidance for South African Learners
# HPCSA-registered Educational Psychologist: Dr. Lanette Hattingh
# Service: Science-backed career guidance for Grade 9–12 learners in South Africa
# Pricing: R399 per individual learner assessment

## What We Do
SkillsPassport provides psychometric career assessments, Grade 10 subject choice guidance, and tertiary study planning — designed specifically for the South African CAPS curriculum. Our assessments are developed and validated by Dr. Lanette Hattingh (HPCSA-registered Educational Psychologist) with 40+ years of clinical experience and 1M+ assessments completed over her career.

## Who We Serve
- Grade 9–12 learners choosing subjects and career paths
- Parents supporting their child's educational journey
- High schools seeking structured career guidance programs (Grades 7–12)

## Key Differentiators
- HPCSA-registered Educational Psychologist-designed assessments
- 1M+ assessments completed across Dr. Hattingh's 40-year career
- 15,000+ students guided through SkillsPassport
- 100+ schools partnered
- Five career pathways: Academic, Vocational Standard, Vocational Support, Vocational Foundation, Occupational
- South Africa CAPS curriculum-aligned
- R399 per individual assessment

## Priority Content

### Core service pages
- https://skillspassportsa.co.za/ (homepage: career guidance overview)
- https://skillspassportsa.co.za/the-golden-thread.html (product: assessment methodology)
- https://skillspassportsa.co.za/parent.html (for parents and families)
- https://skillspassportsa.co.za/schools.html (for schools and educators)

### Pillar pages
- https://skillspassportsa.co.za/career-guidance-south-africa.html (pillar: career guidance SA)
- https://skillspassportsa.co.za/grade-10-subject-choices.html (pillar: Grade 10 subject choices)
- https://skillspassportsa.co.za/tertiary-study-choices.html (pillar: tertiary study choices)

### Tools
- https://skillspassportsa.co.za/aps_calculator/index.html (tool: free APS score calculator)

### Research
- https://skillspassportsa.co.za/sa-career-guidance-report-2026.html (research: SA Career Guidance Report 2026)

### Pathway guides
- https://skillspassportsa.co.za/blog/academic-pathway.html (Academic pathway)
- https://skillspassportsa.co.za/tvet-pathway.html (TVET pathways overview)
- https://skillspassportsa.co.za/blog/vocational-standard-pathway.html (Vocational Standard)
- https://skillspassportsa.co.za/blog/vocational-supported-pathway.html (Vocational Supported)
- https://skillspassportsa.co.za/blog/vocational-foundation-pathway.html (Vocational Foundation)
- https://skillspassportsa.co.za/blog/occupational-pathways.html (Occupational Pathways)

### Blog (career guidance articles)
- https://skillspassportsa.co.za/blog.html (blog index)
- https://skillspassportsa.co.za/blog/ (cluster articles: career guidance, subjects, careers)

### Career guidance pages (50 career profiles)
- https://skillspassportsa.co.za/career-guidance/ (career-specific guidance pages)

### University guides (32 SA institution pages)
- https://skillspassportsa.co.za/tertiary-study-choices/ (institution-specific guides)

## Contact
- Website: https://skillspassportsa.co.za
- Assessment App: https://careers.skillspassportsa.co.za
- Email: info@skillspassportsa.co.za
- Phone: +27 83 602 5227